Commercial Video Production in Chicago
15, 30 and 60-second spots for broadcast, streaming and paid social. Written, shot and edited to get people to act.
Thirty seconds. One job. Make them act.
A commercial isn't a mini movie. It's a sales pitch with good lighting. Every shot has to earn its place, because viewers are one thumb away from skipping you.
I've made spots for Coke, Dole and United, and for the gastro pub down the street. Same approach every time: figure out the one thing you want people to remember, then build the whole spot around it.
What I make
Six kinds of commercial work I do most often. One shoot can feed several.
Clean, controlled shots on seamless or a styled set. Slow pushes, macro detail, and lighting that make the label beautiful.
Broadcast & streaming spots
Short loops, 360 spins and feature clips sized for Shopify, Amazon and retailer pages.
Shorts
Vertical and square ads for Meta, TikTok and LinkedIn. Hook in the first two seconds, because that's all you get.
Paid social ads
Reveal videos for new products, new flavors and new packaging. Cut long for the website and short for social and sales decks.
Packaging
Short spots built to survive the skip button. Brand and message up front, so it works even if they bail at five seconds.
Pre-roll & YouTube
One shoot, a full campaign. A :60 becomes a :30, a :15, a :06 and a stack of vertical cuts for social.
Cutdowns & versions
Emerson Creek
A destination for the perfect afternoon
How it works
From idea to on-air. Most spots take three to six weeks; however, this largely depends on the concept.
What are you selling, who's buying and where will it run. Air dates and media.
1
We talk
Concept, script, storyboard, casting and a clear quote. You approve it all before we roll.
2
I plan it
In studio or on location, with the crew and talent the spot needs. I book everyone.
3
We shoot
Edited, color-graded, mixed and delivered to broadcast and platform specs, plus every cutdown you need.
4
You get it
Trusted by:
Common questions
Yes. I'll write it from scratch or work from your agency's script. Either way, it gets tightened until every second does a job.
Do you write the commercial too?
1
Yes. Final files are delivered to cable and streaming specs, with closed captions and safe areas handled. Just send me the spec sheets.
Can you deliver to broadcast specs?
2
I do. On-camera talent, casting and professional voiceover are all available. I own a voice talent platform and have a direct line to 300.
Do you handle talent and voiceover?
3
Can one shoot cover TV and social?
4
Of course. I plan and frame for both, so the same day gives you broadcast spots plus vertical and square ads.
Ready to stop scrolling past your competitor's ads?
Tell me what you're selling and where it’s going. I'll come back with a plan and a number.